Mobile paid search spen...
Big brands are continuing to invest in Facebook advertising and focusing on fan acquisition. Spend in social media advertising is now additive to existing budgets rather than subtracting from other digital media channels, demonstrating the growing investment in the medium. Brands...
AT&T mobile custom...
AT&T* announced an agreement with social games developer Zynga, designed to bring the very latest in mobile social gaming to AT&T’s millions of wireless customers. Popular games such as Words with Friends and Zynga Poker, plus customized content, will be featured for...
SPIRIT DSP’s mobi...
SPIRIT DSP, the world’s top voice and video over IP engines provider, announced today that its TeamSpirit® Voice Engine Mobile is now powering more than 15 million users of the enormously popular and free mobile VoIP (Voice over IP) Viber application. Backed by SPIRIT’s...
Tablets and mobile devi...
Motorola Mobility Inc. (NYSE: MMI) announced the launch of its SocialTV Companion Service, targeted at service providers looking to deliver multi-screen experiences to their customers. Motorola’s new SocialTV Companion Service is part of the Motorola Medios multi-screen video service...
AT&T to buy T-Mobi...
Good news all around though it’s unclear whether there will be any cost savings passed onto consumers as the AT&T hegemony continues. The latest AT&T expansion announcement focuses on mobile spectrum quality top down. The acquisition is a smart move on AT&T’s part...
Detroit metro area gets...
MetroPCS Communications, Inc. (NYSE: PCS) today introduced the first commercial 4G LTE services in Detroit, Mich., with monthly plans starting at $55, including all taxes and regulatory fees. Detroit consumers will enjoy 4G Web access along with unlimited voice and text services on the...
