Android ahead of iPhone in Smaato mobile advertising metrics while Symbian still top dog

Posted on February 6th, 2010 by Cezanne Huq in Business, Mobile Advertising, Mobile Analytics, Mobile Operating Systems, iPhones

Google’s Android mobile OS moves ahead of iPhone in new Smaato mobile advertising metrics. Nokia’s Symbian still number one. Google Nexus One and Motorola Droid effect? Smaato Metrics for January suggest that new Android devices are revolutionizing mobile advertising performance measured by CTR (click-through-rate).

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